Global Plant-Based Meat Market Is Estimated To Witness High Growth Owing To Health Consciousness and Growing Trend of Veganism
The global Plant-Based Meat Market is
estimated to be valued at USD 5.06 Bn in 2021 and is expected to exhibit a CAGR
of 19.3% over the forecast period 2022-2030.
A) Market Overview:
The Plant-Based Meat Market refers to meat
substitutes that are derived from plant sources and offer a healthier and more
sustainable alternative to traditional meat products. These products are widely
used by individuals who follow vegetarian, vegan, or flexitarian diets, as well
as those who are health-conscious and concerned about the environmental impact
of meat production. Plant-based meat products provide comparable taste,
texture, and nutritional value to conventional meat, making them an attractive
option for consumers looking to reduce their meat consumption without
compromising on flavor or protein intake.
B) Market Dynamics:
The Plant-Based Meat Market is driven by
several factors. Firstly, increasing health consciousness among consumers is a
key driver for the market. Plant-based meat products are lower in saturated
fat, cholesterol, and calories compared to animal-based meat, making them a
healthier choice for individuals looking to improve their overall well-being.
Secondly, the growing trend of veganism and
vegetarianism is driving the demand for plant-based meat products. Vegan and
vegetarian diets are gaining popularity due to ethical concerns regarding
animal welfare and environmental sustainability. Plant-based meat allows
individuals to enjoy meat-like products without the need for animal slaughter
or consumption.
C) Market Key Trends:
One of the key trends in the Plant-Based
Meat Market is
the rise in innovative product offerings. Manufacturers are constantly
developing new plant-based meat products that mimic the taste, texture, and
appearance of animal-based meat. For example, Beyond Meat and Impossible Foods
Inc. have launched plant-based burgers that closely resemble beef patties in
taste and appearance. This trend of innovation is expected to continue, with
companies exploring new plant protein sources and refining their manufacturing
processes to create even more realistic meat alternatives.
D) SWOT Analysis:
Strengths:
1. Increasing health consciousness
2. Growing trend of veganism and vegetarianism
Weaknesses:
1. Higher cost compared to conventional meat
2. Limited availability of plant-based meat
products in certain regions
Opportunities:
1. Growing consumer awareness about the
environmental impact of meat production
2. Expansion into new markets and regions
Threats:
1. Competition from alternative protein
sources, such as cultured meat and insect-based proteins
2. Negative perception and skepticism
regarding the taste and quality of plant-based meat products
E) Key Takeaways:
Paragraph 1: The global Plant-Based Meat
Market is expected to witness high growth, exhibiting a CAGR of 19.3% over the
forecast period, due to increasing health consciousness among consumers and the
growing trend of veganism and vegetarianism.
Paragraph 2: In terms of regional analysis,
North America is anticipated to be the fastest-growing and dominating region in
the Plant-Based Meat Market. The region has a significant consumer base seeking
healthy and sustainable food options, along with a well-established
distribution network for plant-based meat products.
Paragraph 3: Key players operating in the
global Plant-Based Meat Market include Beyond Meat, Impossible Foods Inc.,
Maple Leaf Foods, Vegetarian Butcher, Conagra, Inc., Kellogg NA Co., Quorn,
Amy's Kitchen, Inc., Tofurky, Gold&Green Foods Ltd., Sunfed, VBites Foods
Limited, Kraft Foods, Inc., Lightlife Foods, Inc., Trader Joe's, Yves Veggie
Cuisine, Marlow Foods Ltd., Ojah B.V., Moving Mountains, Eat JUST Inc.,
LikeMeat GmbH, GoodDot, OmniFoods, No Evil Foods, and Dr. Praeger's Sensible
Foods.
In conclusion, the global Plant-Based Meat Market is poised for significant growth due to factors such as increasing health consciousness and the growing trend of veganism and vegetarianism. With innovative product offerings and expanding market opportunities, key players in the industry are well-positioned to capitalize on this upward trend.
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